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Fragrance

THAT BOY SMELLS... GOOD

Boy Smells Is Finally Launching Fragrance, and My Vanity Is Ready

Now, I can look expensive in my fancy loungewear and smell expensive, too.

KEEPING UP WITH THE KARDASHIANS

Kris Jenner Might Be Launching a Beauty Brand

Countless celebrities have created their own products or brands in the past year — but Jenner's potential venture is practically guaranteed to succeed regardless.

BEAUTY ON FILM

Nose Lifts the Curtain on Dior's Mysterious Master Perfumer

Dior has been cranking out iconic fragrances for decades. Now, in this new documentary, we can all learn exactly what it takes to create a best-selling scent.

MUSKY

How Perfume Helped Hayley Kiyoko Understand Her Sexuality

The singer is about to drop a fragrance of her own, Hue, very soon. 

REPRESENTATION MATTERS

Tracee Ellis Ross Got a Big, New Job at Ulta

Learn more about the actor's new role and the path the retailer has set to promote diversity.

Best of Beauty

The Allure Best of Beauty 2021 Submission Guidelines

Calling all mascaras, eye creams, acne treatments, and more!

DYNAMIC DUOS

It's Already Too Late to Get the Travis Scott x Byredo Fragrance Collaboration

Do you want the good news or the bad news about the season's most unexpected collaboration?

Condom Cologne

Trojan Just Launched Fragrances, and No, They Don't Smell Like Condoms, Thank God

It appears 2020 continues to be full of surprises nobody asked for.

SMELLS LIKE

Maddie Ziegler on How the New Kate Spade Fragrance Became Part of Her Self-Care Routine

The face of the eponymous perfume dances an ode to New York in a new ad.

NOT-SO-EXPENSIVE TASTE

Jo Malone’s New Line at Zara Is for Fragrance Fans With Expensive Taste & Empty Wallets

The perfumer’s collaboration with the retail giant starts at just $10.

LUXURY BEAUTY

Violet Grey Slashed the Prices of These Luxury Beauty Brands for Cyber Monday

La Mer, Olaplex, and a T3 flat iron are all up for grabs during the four-day sale.

Prime Time

This Fragrance Channels My Every Scent Mood

The Maya Base Perfume Oil hits different every time I wear it.

Floral Fix

Floral Street Discovery Set

A fragrance sampler set that makes it easy to sniff out your favorites before committing.

Clean Act

Riddle's Original Roll-On Oil is the Perfect Blend of Clean and Musk

It's my new fall fragrance.

Allure Beauty Box

The Newest Flowerbomb Fragrance Is All Kinds of Sexy In a Bottle

The latest addition to Viktor & Rolf's iconic fragrance family has just the right mix of mystery and sexiness. 

Garden Vibes

I Finally Found a Perfume That I Want to Wear at Home

If you need me, I’ll be in my lush European garden (mentally, at least).

BETTER TOGETHER

Ciara and Russell Wilson: The Fragrance Industry's New Power Couple

The duo opens up to Allure about the story behind their duo of refreshing and musky scents.

Ariana Grande Is Promoting Her New Fragrance With an Animated Film

The short film was made for her latest perfume launch, R.E.M. 

LOUBIWORLD

Christian Louboutin Turned His Red-Bottom Shoes Into a Fragrance Line

The designer tells us all about the "dream worlds" that inspired his new collection, Loubiworld.

Michelle Pfeiffer Wants Your Whole Life to Smell Like Henry Rose

We talked to Pfeiffer to find out more about how her luxe body-care and home collection came to be.

FUTURE OF BEAUTY

How Perfumers Are Using Artificial Intelligence to Make Fragrance

Consider this the future of perfume as we know it.

Candle Collab

Byredo and Ikea Just Dropped an Affordable Candle Collab

Here's how to shop the most unexpected beauty collab of 2020.

HUSTON, WE HAVE AN ICON

Anjelica Huston Really Misses Her Bangs

The legendary actress on why she'll never stray from her iconic hairstyle.

Charmed, I'm sure

Avon Is Launching a $1,200 Perfume

The peacock-shaped bottle is gold-plated and embellished with Swarovski crystals, naturally.

GUCCI BLOOM

Why Community Is So Important to New Mom Jodie Turner-Smith

We spoke to the actor soon after the birth of her child.… during a pandemic, no less.

INSIDER REPORT

The Fragrance Industry Has a Diversity Problem

The fragrance industry has lagged behind in lifting up Black creators — and it shows.

BRAND AMBASSADORS

John Boyega Resigns From His Jo Malone Global Ambassador Role

The brand reshot an ad for the Chinese market that was similar to his award-winning fragrance campaign, but with a different actor.

BEST OF BEAUTY 2020

Giorgio Armani Sì

Giorgio Armani Sì is sweet and fruity at first but dries to a musky finish.

QUEENS + MONSTERS

Michelle Pfeiffer Used to Steal Her Dad's Cologne

And it totally inspired her brand's latest fragrance. 

Wearable fragrances

Diptyque Made Perfumed Stickers, Bracelets, and Brooches

I tried every single one.

Valentino Beauty's New Fragrance Smells Just Like Lady Gaga — No, Really

Gaga, the new face of Valentino Beauty fragrances, couldn't be a more perfect fit for the brand.

BEAUTY BREAK

Sorry, Boo — Jackie Aina's First Brand Launch Is Already Sold Out

Is anyone surprised?

FRESH FACE

Lila Moss on Fronting Her First Fragrance Campaign and Growing Up Moss

The 17-year-old model on her mom (you may have heard of her?), her favorite scents, and being cast for Marc Jacobs' new scent, Perfect.

THE COMING OF ADRIA

Adria Arjona Is the Face of Giorgio Armani's Newest Fragrance My Way

The actress gets candid about being the star of the unretouched campaign.