The Maybelline New York Nudes of New York Palette Has Every Neutral Eye Shadow Shade You Could Possibly Need

I can create both low-key and glam looks with this affordable find.

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Maybelline New York Nudes of New York on blue background
Courtesy of brand
Best of Beauty
  • Best of Beauty
  • 2020, 2014
TL;DR:
  • What It Is: A 16-pan eye shadow palette with brown, beige, and pink tones
  • What It Does: Creates a wide range of eye-makeup looks all from one well-curated color mix
  • Who It's For: Makeup enthusiasts who want to experiment with both subtle and bold eye looks all from one palette

I've always been slightly obsessed with eye shadow palettes. Aside from a great matte red lip, a pretty palette is still one makeup item that can make me gasp. And gasp I did when I locked my eyes onto the Allure's Best of Beauty 2020 winner, the Maybelline New York Nudes of New York palette

It's good — and as someone with brown skin who can spot a potential eye shadow chalk fest mess without even swiping, I could tell that my lids were going to fall in love. And honestly, there's never been a better time to focus all the makeup attention to the eyes

There was a time when eye shadow was the one makeup item that I'd go all in on. Even though I never quite mastered the art of a cut crease, I'd experiment with different-color smoky eyes, create a metallic liner using shadow, and accent the inner corners with a shimmery neutral shade. It's always been my go-to when I want to do a little more than my quick glow-and-go usual. 

Nudes of New York gives me plenty of room to play — on the days where I just want a little something-something so that I don't look like a total mess on Zoom, or when I want to add a bit of sparkle to my sidewalk dining. 

The palette has 16 pans made up of a mix of matte, shimmer, and satin shades, all in the beige, brown, and pink color family. There are only two shades out of the bunch that are too pale for my complexion, but a professional makeup artist could probably work some magic with those on the deepest of skin tones (I personally don't have those skills). 

The pigments are rich, and there's enough of a range for me to experiment with dramatically different looks. My favorite colors in the case are Believer, a rich copper that's not too glittery and Pioneer, a metallic brown that, although it has a shiny finish, I consider it to be pretty neutral. 

I tried a mix of three different looks, starting with a neutral wash of color across both lids using the Voyager shade. I then wet the tip of an eyeliner brush, dipped into both the Fighter and Inspirer pans, and applied it at my lash line as an eyeliner. Third, I packed on some sparkle using my fingers with a combination of Fighter, Inspirer, and Founder. I also dabbed a bit of the trio along my bottom waterline. There was minimal fallout both as I applied and as I wore it throughout the day. 

Overall, I love the versatility that this palette offers. What's even better is that the quality is just as good as some pricier palettes I've tried. No wonder it won a 2020 Best of Beauty Award.

Check out the full list of Allure's 2020 Best of Beauty winners.