HOW IT LOOKS/FEELS:
The formula is lengthening and volumizing—and really delivers on both accounts
WHY WE LIKE IT:
Many waterproof mascaras make lashes stiff, but this one leaves them so soft, we actually forgot it was waterproof—until we were caught in the rain and didn't wind up looking like a sad raccoon. It's also capable of building mega lashes: We piled on coat after coat (and what the hell, one more coat) without a single clump. The brush gets a little messy after several uses, though, so be ready to wipe it off for a fresh start. Still, it's a great option for anyone with oily lids whose mascara tends to smear.
Best of Beauty 2014
*Manufacturer's Suggested Retail Price